GEO / LLM Optimisation
GEO isn’t something you “do”. It’s what happens when your communications are built on three pillars.
Clarity | Consistency | Consensus
We help you understand how you show up in AI answers today, and build a practical plan to improve how often you show up in future.
Being visible isn't the same as being understood.
If your company doesn't appear when buyers research your market, you're absent from the conversation. If it appears with the wrong capabilities or an outdated description, that can be just as unhelpful.
GEO (Generative Engine Optimisation) is about improving how accurately and consistently your business is represented in AI-generated answers. Search engine optimisation remains important, but AI-assisted research also draws on the wider evidence around a company.
For specialist B2B technology and digital infrastructure companies, this calls for good positioning, useful content and credible third-party validation, not a collection of shortcuts.
Our approach to B2B GEO.
We look at three distinct areas: what you say about your business, whether those messages are reinforced across your communications, and what credible independent sources say about you.
Clarity
Be explicit about what you are, what you do and the questions you can answer. Get the technical foundations right and make authoritative information easy to access. When clear, current information is missing, AI systems may rely on weaker or conflicting sources.
Consistency
Reinforce the subjects and ideas you want to own through useful, consistent content. Build clear subject ownership around people with genuine expertise, rather than relying on anonymous corporate output.
Consensus
Build a credible external evidence base around the things you want to be known for. Trade media, analysts, customers, partners and other relevant third parties can provide context and corroboration beyond what you say about yourself.
The Full GEO Audit.
A detailed diagnosis of where you appear, disappear or get misrepresented across the AI-assisted buyer journey.
We test the questions buyers ask at Discovery, Evaluation and Due Diligence stages, compare the results with your competitors, examine the sources behind the answers and turn the findings into a practical communications roadmap.
What you get
- AI visibility and buyer-journey scorecards
- Competitive benchmarking
- Narrative accuracy analysis
- Source and evidence assessment
- Website and entity checks
- Prioritised action plan and retesting baseline
Start with a free AI Visibility Snapshot.
Not sure whether you need a full audit yet?
Our free Snapshot tests a smaller sample of relevant prompts across major AI platforms. It looks at whether you appear, how accurately you're described, which competitors appear instead and which evidence sources are shaping the results.
You receive a 10-slide initial assessment, including a 3Cs traffic-light scorecard, observations and practical first steps.
It's a useful sense-check, not a substitute for the full buyer-journey analysis.
From findings to action.
The Audit tells you what to prioritise. The work that follows depends on what it finds.
Fix what's unclear.
Positioning, messaging, website content and technical recommendations where accurate information is missing or hard to find.
Build the right depth.
Original content, executive perspectives and a publishing approach that demonstrates expertise in the areas you want to own.
Develop outside evidence.
Media relations, analyst engagement, customer stories and other credible sources that help validate your capabilities.
Some clients take the findings and implement the roadmap themselves. Others ask Temono to support delivery. We scope that work against the priorities identified, rather than selling a predetermined GEO package.
GEO for B2B 101.
Our practical guide to AI search visibility in B2B technology.
Most GEO advice is written for consumer markets. B2B buying is different: specialist providers, long evaluation cycles, technical evidence and a much narrower set of credible sources.
The guide explains how AI search works, why it differs from SEO, what influences the answers and how to approach visibility without chasing quick fixes.
A useful communications strategy is a better foundation for GEO than a list of tricks for influencing AI answers.
What does progress look like?
There's no single universal GEO ranking. Our approach starts with an evidence-based baseline and looks at changes in the questions and markets relevant to your business.
- Whether you appear in relevant Discovery and Evaluation questions
- Whether your positioning and capabilities are described accurately
- Whether you're mentioned, recommended or cited
- How competitors appear alongside you
- Whether important misconceptions or evidence gaps improve over time