MWC has a habit of making different companies sound remarkably similar.

We help strip away the jargon and work out what is actually different, interesting or commercially important about your story — so your spokespeople, announcements, sales conversations and content reinforce the same position.

We help identify the stories and angles that are worth telling, develop the right angles and put them in front of relevant telecoms, technology and business journalists, utilising relationships built up over decades of trust.

MWC is one of the few moments when many of the industry's most influential analysts are in the same place.

We help companies identify the analysts that matter, sharpen the story they take into meetings and build relationships that continue well beyond Barcelona.

We support engagement with analyst and research firms including Gartner, IDC, Omdia, Analysys Mason, ABI Research, CCS Insight, Appledore Research and ReThink, among others. 

We help prepare your spokespeople to maximise their minutes at MWC.

Our half-day or full-day workshops are designed to support spokespeople with preparation, identifying key messages, pitching their key points in the right way to the journalist or analyst they’re speaking to.

We develop practice scenarios to stress-test spokespeople’s ability to answer with clarity and confidence and provide practical feedback to help them make MWC meetings a success.

Competition for speaking slots is fierce, and good technology alone isn't enough.

We help companies develop sharper session ideas, choose credible spokespeople and make the commercial and editorial case for why their perspective deserves a place on the agenda.